Facebook Ad Results, Agency Logos, Website Wireframes & Competitive Analyses

What we covered:

  • Results of Facebook Ad created in previous class
    • Compared to similar ads run by same business
  • Digital Hub v.2.0 project work
    • Agency logo progress & design unveils
    • Presentation of wireframes of group websites via Balsamiq
    • Development of competitive analyses and SoMe audits
      • Required elements & sample presentation

Out-of-class assignments for Week 11:

Readings (for reference, if you didn’t read last week)
Digital Hub v.2.0
  • Use Balsamiq to finish building the wireframe for your agency website.
    • This needs to be completed by next week’s class. Start implementing the wireframe design on the website.
  • Finalize your agency branding, logo mock-up(s), and Fiverr designer.
    • Your logo needs to be done by next week’s class and included on your website.
  • Begin working on your competitive analyses.
    • Come to next week’s class with questions; we will also talk through the suggested formatting for turning it in & including in your presentation.
Facebook Blueprint
  • Complete five Facebook Blueprint courses.
  • Save each course certification as a pdf and bring the files to class for credit.
Google Adwords
  • Complete the Adwords Fundamentals course and send us an e-mail with the screenshot of your exam score.

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