Google Adwords

What we covered:

  • Results of Google Adwords Search Advertising exam
    • Testing strategies, personal experiences, next steps
  • Preparation for Google Adwords Mobile Advertising courseware and exam
  • Review of Google Adwords dashboard

Out-of-class assignments for Week 13:

Digital Hub v.2.0
  • Work on your competitive analyses per format and SEO tools presented in class.
  • Continue working on your agency websites, SoMe channels and content strategy.
    • Be prepared to present your progress on these in next week’s class.
Facebook Blueprint
  • Complete five Facebook Blueprint courses.
  • Save each course certification as a pdf and bring the files to class for credit.
Google Adwords
  • Complete the Adwords Mobile Advertising course and send us an e-mail with the screenshot of your exam score.
  • IMPORTANT NOTE: DO NOT RE-TAKE THE ADWORDS SEARCH ADVERTISING EXAM YET. WE WILL FOLLOW UP WITH EVERYONE VIA E-MAIL ABOUT IT.